Such a pretty color. A deep, cranberry pink that looks so pretty on cool skin. It's a very bright color but not in a youthful way. I think it can look quite mature and sophisticated. The bullet is initially flush with the packaging and the push button applicator raises it up a millimeter. I like it because it means it's less likely to get damaged in your bag. The round shape makes it hard to accurately color the edge of your lips, though. The color payoff is good: not entirely opaque but still bright. It works as a gradient or full-lip application. I like to fill in my lips entirely since the color is so pretty, but the glossy finish means it can smudge and smear over the edge of your lips. It is very moisturizing and balm-like, though. I'm really happy with the color, but its tendency to smudge makes me not want to buy another one.